Halal is the floor. Tayib is the goal.
Modest fashion, fragrance, beauty and home — vetted end to end, not just permitted.
Beyond permissible.
Halal asks whether something is allowed. Tayib asks whether it is good. Pure attar instead of synthetic dupes. Cuts that are genuinely modest, not modest-adjacent. Cosmetics with halal-certified ingredients, not just a halal label on the box. We vet every brand and product end to end — so the answer is already yes before you reach for it.
Meet the founding brands
A first cohort of Muslim-owned makers — fashion houses, attar distillers and clean-beauty studios — building the marketplace with us from day one. Every one vetted against the Tayib standard.
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A Muslim-owned brand?
Modest fashion, fragrance, beauty or wellness — if your products meet the standard, there is a place for you here. One fair deal for every brand: a commission you earn down by staying active — make Tayib your first point of sale and it starts at 0%. No lock-in.
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